Holly Chen

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Took Slack public as Head of Global Digital Marketing. Head of Google Store and Google B2B Websites. Advise PLG SaaS growth with companies like Loom, Miro, ServiceNow, Superhuman, and AI startups.

Growth Marketing
PLG SaaS
AI

Biography

Holly Chen is the Managing Partner of ExponentialX, a Marketing and Growth Advisory Collective for high-growth SaaS startups, advising companies like Miro, Loom, ServiceNow, Appsflyer in their growth journeys. She also guest lectures at Berkeley and NYU, teaches at Section and Maven, mentors at First Round Capital, and is an active angel investor.

Previously, Holly was the Global Head of Digital Marketing at Slack, helping it grow $100M to $700M ARR and going public. She was the Head of Growth at Google Store and Global Head of Google B2B Websites. Holly also worked at Gucci, Deloitte Consulting, Kearny and the UN. Holly lives in San Francisco and speaks Italian and Chinese fluently.

Focus

  • PLG to SLG SaaS
  • AI SaaS
  • SaaS applications
  • Series A to Pre-IPO

Client Interest

Segment

  • Productivity Tools
  • Martech
  • Revenue Tech

Personas/Buyers

  • Prosumer
  • SMB
  • Mid-market
  • Enterprise

Stage

  • Series A to pre-IPO

Thoughts

Our advisors

Our team

Let's chat.

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